Please join us in welcoming Helen S. Medina as our inaugural Chief Executive Officer of the World Spirits Alliance (WSA). With over 15 years of experience in global public policy processes, Helen brings a wealth of expertise to lead our organization toward its purpose, vision, mission, and strategic priorities.

The new membership is an important step in the category's internationalisation strategy of the this elite group of global spirits producers.

The World Spirits Alliance’s roadmap on illicit alcohol examines the issue of illicit trade in alcohol, its root causes and potential solution.

Nowadays, spirits are cherished by countless adult consumers worldwide every day. Spirits symbolize festive gatherings, togetherness, and social cohesion. This brochure provides topline insights about the sector and its footprint across the globe.

This week, the World Spirits Alliance elected its new president, Luis Fernando Felix Fernandez, general manager of General Manager of Casa Cuervo – one of the oldest and leading Tequila…

The WSA is joining the TRACIT Alliance Network Partners, which forms an integral, international network of business organizations with reason to defend markets against illicit and unfair trade. Collectively, they demonstrate a powerful, transnational business voice that stands with TRACIT against illicit trade and its negative impacts on society and economy.